Cookies and Similar Technologies Policy

Last Updated: 01/06/2023

Version Number: 1.0

With cookies we can give you ("user") a better browsing experience, improve the quality of our services, and keep our marketing costs down.

Below, we've explained how and why we use cookies, and what each of them do. We've broken them down into four groups:

Strictly necessary cookies. We need these cookies to run our website — your cookie preferences are saved and this helps keep the site secure. They're always on.

Analytics. These let us use tools that show us how you interact with our products and improve our services. They help us find and fix problems for our customers, and they're also known as analytical or performance cookies.

Preferences. Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

Advertising. Cookies that keep our marketing costs down. These cookies improve our marketing and keep our marketing costs down. We share this information in aggregate form with third parties, for the purpose of advertising.

Unclassified. Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

You can see each cookie we use and our reasons for using them below.

NameProviderPurposeSession or PersistentLifespanPrivacy information
STRICTLY NECESSARY

CookieConsent

CookiebotUsed to store the user's cookie consent state for the current domain

Persistent


6 monthshttps://www.cookiebot.com/en/privacy-policy/

ANALYTICS
collectGoogle AnalyticsUsed to see which devices and marketing channels a user is using. We send this information to Google Analytics to learn about the user's device and behaviour.SessionN/Ahttps://support.google.com/analytics/answer/6004245
_gaGoogle AnalyticsUsed by Google Analytics to throttle request ratePersistent1 yearhttps://support.google.com/analytics/answer/6004245
gaGoogle AnalyticsUsed by Google Analytics to store and count pageviews.Persistent1 yearhttps://support.google.com/analytics/answer/6004245
_gat_UAGoogle AnalyticsUsed by Google Analytics to provide technical monitoring.SessionN/Ahttps://support.google.com/analytics/answer/6004245
ga#Google AnalyticsUsed by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.Persistent1 yearhttps://support.google.com/analytics/answer/6004245
_gatGoogle AnalyticsUsed by Google Analytics to throttle request ratePersistent1 dayhttps://support.google.com/analytics/answer/6004245
_gidGoogle AnalyticsRegisters a unique ID that is used to generate statistical data on how the user uses the website.Persistent1 dayhttps://support.google.com/analytics/answer/6004245
tdGoogle Tag ManagerRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator.SessionN/Ahttps://support.google.com/analytics/answer/6004245
_hjAbsoluteSessionInProgressHotJar

To detect the first pageview session of a user.


Persistent1 dayhttps://www.hotjar.com/legal/policies/privacy
_hjFirstSeenHotJarTo identify a new user's first session.Persistent1 dayhttps://www.hotjar.com/legal/policies/privacy
_hjIncludedInPageviewSampleHotJar

To determine if a user is included in the data sampling defined by our site's pageview limit.


Persistent1 dayhttps://www.hotjar.com/legal/policies/privacy
_hjIncludedInSessionSampleHotJar

To determine if a user is included in the data sampling defined by our site's daily session limit.


Persistent1 dayhttps://www.hotjar.com/legal/policies/privacy
_hjRecordingLastActivityHotJarUsed to store performed actions on the website.SessionN/Ahttps://www.hotjar.com/legal/policies/privacy
hjSession#HotJar

Used to provide functions across pages for hotjar. The cookie collects statistics on the users' visits to the website, such as the number of visits, average time spent on the website and what pages have been read.



Session


N/Ahttps://www.hotjar.com/legal/policies/privacy
hjSessionUser#HotJarTo store a unique user ID.SessionN/Ahttps://www.hotjar.com/legal/policies/privacy
_hjTLDTestHotJarUsed to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.SessionN/Ahttps://www.hotjar.com/legal/policies/privacy
hjViewportIdHotJarUsed to store user viewport details such as size and dimensions.SessionN/Ahttps://www.hotjar.com/legal/policies/privacy
_hjRecordingEnabledHotJarUsed to read when the Recording module is initialised to see if the user is already in a recording in a particular session.SessionN/Ahttps://www.hotjar.com/legal/policies/privacy
ADVERTISING
Trade Desk Tracking PixelThe Trade DeskThe Trade Desk is a digital advertising platform that uses cookies to deliver personalised and relevant ads to our website user. By deploying a tracking pixel, the Trade Desk collects non-personally identifiable information (non-PII) to better understand user preferences, interests, and online behaviour.Persistent90 dayshttps://careers.thetradedesk.com/us/en/cookiesettings
SIMILAR TECHNOLOGIES
_gcl_auGoogle Adsense

This cookie links Google advertisements to conversions made on our site.


This cookie is also used by Google AdSense for experimenting with advertising efficiency across websites using their service.

Persistent3 monthshttps://support.google.com/adsense/answer/7549925

Google AdWords


GoogleGoogle's advertising services which may include remarketing, re-engagement or similar audience features in Google Ads that would allow us to reach users who previously visited our website, and match the right people with the right message. Google may display ads about our website or our services when you are browsing other websites. In providing these services Google may collect certain information about our website users.Persistent

N/A


https://policies.google.com/privacy

How to control cookies

  • If you consent to the cookies on our website, your consent is valid for 6 months and/or until we add a new cookie/cookies.

  • You can also manage the cookies preferences by managing the settings on your browser. For more information you can visit the help pages below or by sending us an email at [email protected] .

Web Browser (provider)Help page
Chrome web browser (Google)https://support.google.com/chrome/answer/95647
Safari (Apple)https://support.apple.com/en-us/HT201265
Internet Explorer (Microsoft)https://support.microsoft.com/en-us/windows/delete-and-manage-cookies-168dab11-0753-043d-7c16-ede5947fc64d
Firefox (Mozilla)https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox

The UK Information Commissioner's Office has provided the following guidance on controlling cookies:

  • A number of websites provide detailed information on cookies, including AboutCookies.org and AllAboutCookies.org.

  • The European Interactive Digital Advertising Alliance website Your Online Choices allows you to install opt-out cookies across different advertising networks.

  • Google has developed a browser add-on to allow users to opt-out of Google Analytics across all websites which use it. This is also available in the Chrome web store.

  • Some browsers include a feature known as ‘Do Not Track' ("DNT"). This allows you to indicate a preference that websites should not track you. However, whilst DNT is available in many browsers, websites are not required to recognise its request, so it may not always work. You can get help on how to use DNT in Microsoft Edge, Internet Explorer, Firefox, Chrome, Safari and Opera.

  • For more information on how private browsing works as well as its limitations, visit the support pages for your browser: Microsoft Edge, Internet Explorer, Firefox, Chrome, Safari and Opera.

If you have any questions about the cookies or similar technologies in use on our website, please send an email at [email protected].

For more information on how we process your data please also visit our Privacy Policy.